RYO ON THE RISE! The Land of The Rising Sun Sets Its Mark on Toronto

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RYO Coin's Triumph at the Blockchain Futurist Conference 2024: A New Transition and Tradition in Web3

The Blockchain Futurist Conference 2024, held on August 13-14 in Toronto, was a monumental moment for RYO Coin as the Title Sponsor of Canada's largest Web3 event. This conference served as a premier stage for RYO to present its vision of revolutionizing crypto adoption, with a key focus on transitioning from exclusivity to practical real-world applications. The event drew over 7,000 attendees, positioning RYO Coin as a central figure in this year’s blockchain narrative.

A Showcase of Innovation and Vision

The conference venue, the Rebel Entertainment Complex & Cabana Pool Bar, provided a vibrant, interactive environment perfect for RYO's showcase of its evolving ecosystem. Attendees were able to learn more about RYO’s cutting-edge products, such as the Crypto ATM Network and LIFE Wallet, which reflect the project's core mission—bringing "Crypto for the Masses" through tangible everyday use cases. These products highlight how RYO is breaking down traditional barriers to blockchain adoption, making it more accessible to users across the globe.

Keynotes and Fireside Chats: Defining the Future and Mass Adoption

Lani Dizon, Co-Founder and President of Zenza Capital and the RYO Project, captivated the audience with her keynote address on the main stage. She emphasized Japan's deep commitment to Web3 technologies and RYO’s role in pushing these innovations forward. The speech focused on the future of decentralized finance (DeFi) and how RYO is bridging the gap between crypto exclusivity and mainstream accessibility.

An additional highlight was the compelling fireside chat featuring Lani Dizon, Anthony Diaz (Founder and Chairman of Zenza Capital and the RYO Project), John Brownlee (RYO's Chief Information Officer), and David Thompson (RYO’s Business Development Director). This session underscored RYO’s bold vision for the future of blockchain, specifically emphasizing that crypto's next crucial step is adoption by the general public. Anthony Diaz drove home the point that it is time for crypto to emerge from the isolated niche of the crypto community and move towards practical, real-world use cases. Their message resonated with many in the audience, marking this as one of the most thought-provoking discussions at the event.

As the conference drew to a close, John Brownlee took to the main stage one final time to join a panel discussion that further highlighted the urgency of applying blockchain technologies to mainstream markets. His deep insights into the evolution of the crypto space and the need to make it accessible to the broader population were well-received and served as a fitting conclusion to RYO’s standout participation during the conference.

ETHWomen Breakfast and Continued Engagement

RYO's involvement at the event continued on the second day when Lani Dizon attended the ETHWomen Breakfast, a premier networking event focused on empowering women in the Web3 space. This initiative aligned perfectly with RYO’s values of inclusivity and broadening access, allowing Dizon to share RYO's roadmap for a more accessible and inclusive crypto ecosystem. Her participation continued the important conversation around breaking barriers, fostering diversity, and ensuring that blockchain technologies serve everyone, not just a select few.

RYO Rewards Program: A Celebration of Community

In a demonstration of its commitment to community engagement, RYO introduced an exciting and generous prize giveaway as part of its rewards program. The event concluded with 25 lucky winners walking away with a 24kt gold-plated RYO collectible coin—a coveted item that added a layer of excitement and exclusivity to the program. This initiative saw overwhelming participation, with RYO’s interactive approach driving significant engagement across its social media platforms.

Perhaps most endearing was the sight of community members and RYO enthusiasts who traveled all the way to Toronto from Japan to participate. The conference was further enhanced by RYO team members dressed in traditional kimonos and even samurai-inspired attire, showcasing the rich cultural heritage of Japan’s Edo Period that RYO is proud to represent. It was particularly notable to see the RYO team warmly engaging with both existing and new members of the blockchain community, a reflection of the deep connections that RYO is forging within the crypto world.

Forging a New Culture in Crypto

RYO is not just building a community; it is forging a new culture in the crypto space, one deeply rooted in the timeless traditions of Japan. At the heart of RYO’s ethos are the principles of:

  • Respect and Etiquette (Reigi, 礼儀)
  • Harmony and Group Consciousness (Wa, 和)
  • Respect for Nature (Shizen to no Kyōzon, 自然との共存)
  • Honor and Loyalty (Chūgi and Bushidō, 忠義と武士道)
  • Work Ethic (Kinben, 勤勉)
  • Self-Discipline and Perseverance (Gambaru and Shōjin, 頑張ると精進)

These values are not mere catchphrases; they are the foundational principles upon which every vertical and detail of the RYO project is built and ingrained. By incorporating these traditional values, RYO is creating a unique cultural experience within the blockchain industry—one that honors the past while innovating for the future.

The RYO team ensured that these traditions were represented at the Blockchain Futurist Conference 2024 as they graciously engaged with the Toronto community and embraced the esteemed opportunity to showcase these deeply-held Japanese values. Perhaps the greatest reward was the praise that the RYO team received from media, attendees, and onsite staff regarding their considerate approach to each person they interacted with. Several members of the RYO team periodically checked in on staff and VIP bouncers at the venue, ensuring they had bottles of water and thanking them for their participation and support. It was clear that as much as RYO upheld the prestige as title sponsors, the RYO team were also hospitable guests to BFC and Toronto.

Gratitude and Acknowledgments

Along with the meticulous planning and execution by the RYO team, RYO’s remarkable success at the Blockchain Futurist Conference would not have been possible without the incredible efforts of the event organizers. We extend our heartfelt thanks to Tracy Leparulo, CEO of Untraceable and the visionary behind the Blockchain Futurist Conference, for her dedication and passion in ensuring that this year’s premier blockchain event was a groundbreaking success. Special recognition also goes out to other members of the Untraceable team—Mahyar Akhbari, Dana Abou Shackra, Crystal Truong, Laura Leparulo—and the volunteers who worked tirelessly to bring this event to life. Your contributions were essential in making this a seamless and unforgettable experience. The RYO team felt enthusiastically embraced by the white glove care and consideration of the BFC team and organizers.

Looking Forward: RYO’s Mission Beyond the Conference

The Blockchain Futurist Conference was a launchpad for RYO’s next chapter in crypto innovation. With an expanding global community, visionary leadership, and game-changing technologies, RYO is poised to redefine the future of blockchain and the digital payment space. The momentum from this event is a clear sign that RYO is not just talking about the future of decentralized finance; it is actively building it, one innovation at a time.

As we continue to grow, RYO remains committed to its mission of making crypto accessible and practical for everyone. The journey has just begun, and we look forward to more game-changing innovations and collaborations in the months and years ahead.

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